Contrary to a press release by Libby's (the major supplier of canned pumpkin), shelves are bare in many grocery stores across the country. Back in August, Libby's stated,
“While much of the country has been suffering from unusually high temperatures this summer, the weather seems to be perfect for growing pumpkin! That’s right, thanks to Mother Nature and the hard work of the dedicated pumpkin farmers in Morton, Illinois – the pumpkin capital of the world! – Libby’s Pumpkin is happy to report that consumers will be able to find a bountiful supply of their beloved pumpkin on grocer’s shelves in plenty of time for the 2011 holiday season.”
So, you be the judge. I've checked the grocery stores in my area around Atlanta, GA. There are a few straggler cans of pumpkin, but it is far from plentiful. Retail price for a small can of pumpkin is $1.39 and for a large 29 oz can $3.69 at the stores I checked. Here are some completed listings on eBay:
Overall, there are not so many completed listings with sales on eBay.
(Please note that prices may vary in different areas of the country.) Whether there is a shortage or not, people are sure paying a premium for canned pumpkin online right now. If they are buying online, the prices are steep. Seasonal products can be very lucrative - timing is everything. Check your stores and see what you can find! Be sure to do your own research on this product before stocking up to sell and understand that market conditions can change quickly.
Related posts:
The Early Bird Gets the Niche Product on eBay
Understanding Niche Markets
Join the Discussion on my Facebook Group
Amazon prices are even higher and grocery items sell better on Amazon. Check out this listing:
Stats on some Amazon listings:
12 can case of 29 oz cans: SR = 37K in grocery, 9 sellers, 1 FBA, AZ does not have it
24 can case of 15 oz cans: SR= 41K in grocery, 6 sellers, no FBA, AZ does not have it
4 pack of 29 oz cans: SR= 11K in grocery, 6 sellers, no FBA, AZ does not have it
12 can case of 29 oz cans: SR = 37K in grocery, 9 sellers, 1 FBA, AZ does not have it
24 can case of 15 oz cans: SR= 41K in grocery, 6 sellers, no FBA, AZ does not have it
4 pack of 29 oz cans: SR= 11K in grocery, 6 sellers, no FBA, AZ does not have it
(Please note that prices may vary in different areas of the country.) Whether there is a shortage or not, people are sure paying a premium for canned pumpkin online right now. If they are buying online, the prices are steep. Seasonal products can be very lucrative - timing is everything. Check your stores and see what you can find! Be sure to do your own research on this product before stocking up to sell and understand that market conditions can change quickly.
Related posts:
The Early Bird Gets the Niche Product on eBay
Understanding Niche Markets
Join the Discussion on my Facebook Group
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